{"id":2619,"date":"2022-07-28T17:17:00","date_gmt":"2022-07-28T21:17:00","guid":{"rendered":"https:\/\/basicwebguide.com\/?p=2619"},"modified":"2022-07-28T17:17:00","modified_gmt":"2022-07-28T21:17:00","slug":"how-to-add-a-facebook-pixel-to-wordpress","status":"publish","type":"post","link":"https:\/\/basicwebguide.com\/how-to-add-a-facebook-pixel-to-wordpress\/","title":{"rendered":"How To Add A Facebook Pixel To WordPress?"},"content":{"rendered":"<p>Are you thinking of running Facebook ads on your website? Then you must learn <strong>how to add a Facebook pixel to WordPress<\/strong> websites.<\/p>\n<p>In this article, I will discuss two simple methods to add a Facebook pixel to WordPress. Having a Facebook pixel to run <strong>Facebook ad campaigns<\/strong> and optimize them easily is essential. So, let&#8217;s discuss how to add a Facebook pixel to WordPress.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_61 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title \" >Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/basicwebguide.com\/how-to-add-a-facebook-pixel-to-wordpress\/#What_Is_Facebook_Pixel\" title=\"What Is Facebook Pixel?\">What Is Facebook Pixel?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/basicwebguide.com\/how-to-add-a-facebook-pixel-to-wordpress\/#How_To_Add_A_Facebook_Pixel_To_WordPress_Manually\" title=\"How To Add A Facebook Pixel To WordPress Manually?\">How To Add A Facebook Pixel To WordPress Manually?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/basicwebguide.com\/how-to-add-a-facebook-pixel-to-wordpress\/#Step_1_Create_a_new_Facebook_Pixel_account\" title=\"Step 1. Create a new Facebook Pixel account\">Step 1. Create a new Facebook Pixel account<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/basicwebguide.com\/how-to-add-a-facebook-pixel-to-wordpress\/#Step_2_Connect_website_activity_using_Pixel\" title=\"Step 2. Connect website activity using Pixel\">Step 2. Connect website activity using Pixel<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/basicwebguide.com\/how-to-add-a-facebook-pixel-to-wordpress\/#Step_3_Installing_the_pixel_in_the_section\" title=\"Step 3. Installing the pixel in the &lt;head&gt; section\">Step 3. Installing the pixel in the &lt;head&gt; section<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/basicwebguide.com\/how-to-add-a-facebook-pixel-to-wordpress\/#How_To_Add_A_Facebook_Pixel_To_WordPress_Using_Plugin\" title=\"How To Add A Facebook Pixel To WordPress Using Plugin?\">How To Add A Facebook Pixel To WordPress Using Plugin?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/basicwebguide.com\/how-to-add-a-facebook-pixel-to-wordpress\/#Step_1_Install_and_activate_the_PixelYourSite_plugin\" title=\"Step 1. Install and activate the PixelYourSite plugin\">Step 1. Install and activate the PixelYourSite plugin<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/basicwebguide.com\/how-to-add-a-facebook-pixel-to-wordpress\/#Step_2_Create_and_get_Pixel_code\" title=\"Step 2. Create and get Pixel code\">Step 2. Create and get Pixel code<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/basicwebguide.com\/how-to-add-a-facebook-pixel-to-wordpress\/#Step_3_Paste_pixel_code_into_PixelYourSite_settings\" title=\"Step 3. Paste pixel code into PixelYourSite settings\">Step 3. Paste pixel code into PixelYourSite settings<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/basicwebguide.com\/how-to-add-a-facebook-pixel-to-wordpress\/#How_To_Test_Facebook_Pixel_Integration\" title=\"How To Test Facebook Pixel Integration?\">How To Test Facebook Pixel Integration?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/basicwebguide.com\/how-to-add-a-facebook-pixel-to-wordpress\/#Final_Thoughts\" title=\"Final Thoughts\">Final Thoughts<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"What_Is_Facebook_Pixel\"><\/span><strong>What Is Facebook Pixel?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Facebook pixel is a <strong>piece of code<\/strong> that you need to place on your WordPress website to track, manage, and optimize Facebook ads. In other words, a <a href=\"https:\/\/www.facebook.com\/business\/tools\/meta-pixel\" target=\"_blank\" rel=\"noopener\">Facebook pixel<\/a> is Google Analytics for Facebook as GA is for websites.<\/p>\n<p>Additionally, you can develop Custom Audiences, plan events, and overall manage your Facebook advertising campaigns more effectively.<\/p>\n<h2 class=\"serp-title capitalize\"><span class=\"ez-toc-section\" id=\"How_To_Add_A_Facebook_Pixel_To_WordPress_Manually\"><\/span><strong>How To Add A Facebook Pixel To WordPress Manually?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>You have <strong>two ways<\/strong> to add a Facebook pixel to WordPress; the Manual method and the Plugin method. To integrate a Facebook pixel to WordPress, you must have a Facebook pixel account.<\/p>\n<p>Then you have to add provided pixel code to the <strong>&lt;head&gt;<\/strong> section of your website. It might seem like a lot of work, but it would be easy if you followed the below steps correctly.<\/p>\n<ul>\n<li><strong>Also read:\u00a0<a href=\"https:\/\/basicwebguide.com\/how-to-embed-tweets-in-wordpress\/\">How To Embed Tweets In WordPress?<\/a><\/strong><\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Step_1_Create_a_new_Facebook_Pixel_account\"><\/span><strong>Step 1. Create a new Facebook Pixel account<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The first step is to open the Events Manager area in Facebook Business Suite or <a href=\"https:\/\/www.facebook.com\/events_manager2\" target=\"_blank\" rel=\"noopener\">click here<\/a>. This link leads to the new page, as shown below.<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/facebook-event-manager.jpg\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-2622\" src=\"https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/facebook-event-manager.jpg\" alt=\"How To Add A Facebook Pixel To WordPress\" width=\"945\" height=\"391\" srcset=\"https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/facebook-event-manager.jpg 945w, https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/facebook-event-manager-300x124.jpg 300w, https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/facebook-event-manager-768x318.jpg 768w\" sizes=\"(max-width: 945px) 100vw, 945px\" \/><\/a><\/p>\n<p>Click on the <strong>connect data sources,<\/strong> which display a prompt notification. You need to select a new data source. Select the <strong>web<\/strong> option to connect and share your web activity.<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/connect-website-to-fb.jpg\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-2624\" src=\"https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/connect-website-to-fb.jpg\" alt=\"How To Add A Facebook Pixel To WordPress\" width=\"1140\" height=\"393\" srcset=\"https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/connect-website-to-fb.jpg 1140w, https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/connect-website-to-fb-300x103.jpg 300w, https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/connect-website-to-fb-1024x353.jpg 1024w, https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/connect-website-to-fb-768x265.jpg 768w\" sizes=\"(max-width: 1140px) 100vw, 1140px\" \/><\/a><\/p>\n<p>Now, click on the <strong>connect<\/strong> button to proceed. As soon as you click on the connect, you will get another prompt, <strong>give a name<\/strong> to the pixel, and click on <strong>create pixel<\/strong> button.<\/p>\n<p>Enter your website <a href=\"https:\/\/basicwebguide.com\/what-is-website-address-bar\/\">URL address<\/a> which you want to add with Facebook pixel. Press the <strong>Check<\/strong> button.<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/integrate-website-to-pixel.jpg\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-2626\" src=\"https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/integrate-website-to-pixel.jpg\" alt=\"connect website to facebook pixel\" width=\"783\" height=\"346\" srcset=\"https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/integrate-website-to-pixel.jpg 783w, https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/integrate-website-to-pixel-300x133.jpg 300w, https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/integrate-website-to-pixel-768x339.jpg 768w\" sizes=\"(max-width: 783px) 100vw, 783px\" \/><\/a><\/p>\n<p>Next, select the <strong>conversions API and meta pixel<\/strong> option and click on the <strong>next<\/strong> button at the bottom.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Step_2_Connect_website_activity_using_Pixel\"><\/span><strong>Step 2. Connect website activity using Pixel<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Once the above steps of how to add a Facebook pixel to WordPress are completed, you are asked how do you want to install pixel code.<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/install-pixel-code.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-2629\" src=\"https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/install-pixel-code-291x300.jpg\" alt=\"how to add a Facebook pixel to WordPress\" width=\"291\" height=\"300\" srcset=\"https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/install-pixel-code-291x300.jpg 291w, https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/install-pixel-code.jpg 663w\" sizes=\"(max-width: 291px) 100vw, 291px\" \/><\/a><\/p>\n<p>Select manually add pixel code to the website. You will be displayed a <strong>Facebook pixel tracking code<\/strong> that you need to enter into your website.<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/copy-pixel-code.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-2631\" src=\"https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/copy-pixel-code-292x300.jpg\" alt=\"Connect website activity using pixel\" width=\"292\" height=\"300\" srcset=\"https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/copy-pixel-code-292x300.jpg 292w, https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/copy-pixel-code.jpg 574w\" sizes=\"(max-width: 292px) 100vw, 292px\" \/><\/a><\/p>\n<p>You have given a base Facebook code; <strong>copy\u00a0the code<\/strong> by clicking over it. This code needs to be added to the header section of the website. Also, turn on the <strong>automatic advanced matching<\/strong> toggle.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Step_3_Installing_the_pixel_in_the_section\"><\/span><strong>Step 3. Installing the pixel in the &lt;head&gt; section<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>This is the important step where you need to add copy pixel code to the <strong>&lt;head&gt;<\/strong> section of the website. There are numerous ways to add code to the header of a website, though I recommended the simplest plugin, <a href=\"https:\/\/wordpress.org\/plugins\/wp-headers-and-footers\/\" target=\"_blank\" rel=\"noopener\">WordPress header, and footer<\/a>.<\/p>\n<p>Install the plugin from the WordPress dashboard and hit the activate button. The installed plugin will be added to the settings.<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/wordpress-headers-and-footers.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2633 size-full\" src=\"https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/wordpress-headers-and-footers.jpg\" alt=\"how to integrate a Facebook pixel to WordPress\" width=\"901\" height=\"558\" srcset=\"https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/wordpress-headers-and-footers.jpg 901w, https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/wordpress-headers-and-footers-300x186.jpg 300w, https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/wordpress-headers-and-footers-768x476.jpg 768w\" sizes=\"(max-width: 901px) 100vw, 901px\" \/><\/a><\/p>\n<p>Head to the plugin from your WordPress settings. Then, paste the above code under <strong>script in the header<\/strong>\u00a0and click on the <strong>save changes<\/strong> button.<\/p>\n<p>Now, go back to the page where you got the Facebook tracking code. Click on the <strong>continue<\/strong> button and finish the setup.<\/p>\n<h2 class=\"serp-title capitalize\"><span class=\"ez-toc-section\" id=\"How_To_Add_A_Facebook_Pixel_To_WordPress_Using_Plugin\"><\/span><strong>How To Add A Facebook Pixel To WordPress Using Plugin?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Though, the above method of how to add a Facebook pixel to WordPress is sufficient enough. Yet if you want <strong>more functionality and features<\/strong> like Google ads tag, google analytics, and Pinterest tag, I recommend using a plugin.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Step_1_Install_and_activate_the_PixelYourSite_plugin\"><\/span><strong>Step 1. Install and activate the PixelYourSite plugin<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The easiest plugin to do so is <a href=\"https:\/\/wordpress.org\/plugins\/pixelyoursite\/\" target=\"_blank\" rel=\"noopener\">PixelYourSite<\/a> which can be easily downloaded from the WordPress dashboard.<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/pixelyoursite.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2635\" src=\"https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/pixelyoursite.jpg\" alt=\"Install and activate the PixelYourSite plugin\" width=\"1474\" height=\"208\" srcset=\"https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/pixelyoursite.jpg 1474w, https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/pixelyoursite-300x42.jpg 300w, https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/pixelyoursite-1024x144.jpg 1024w, https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/pixelyoursite-768x108.jpg 768w\" sizes=\"(max-width: 1474px) 100vw, 1474px\" \/><\/a><\/p>\n<p>Go to your plugin directory, search the plugin, click on the install button, and finally hit the activate button. Once activated, it will be added to your WordPress account.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Step_2_Create_and_get_Pixel_code\"><\/span><strong>Step 2. Create and get Pixel code<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>You don&#8217;t have to do anything in this step. This step is exactly the same as what you have done previously in the manual method; Step 1 and step 2.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Step_3_Paste_pixel_code_into_PixelYourSite_settings\"><\/span><strong>Step 3. Paste pixel code into PixelYourSite settings<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>From the dashboard, go to the PixelYourSite plugin. By default, you are on the general tab.<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/pixelyoursite-setting.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2638\" src=\"https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/pixelyoursite-setting.jpg\" alt=\"pixel code into PixelYourSite settings\" width=\"880\" height=\"420\" srcset=\"https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/pixelyoursite-setting.jpg 880w, https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/pixelyoursite-setting-300x143.jpg 300w, https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/pixelyoursite-setting-768x367.jpg 768w\" sizes=\"(max-width: 880px) 100vw, 880px\" \/><\/a><\/p>\n<p>Paste the pixel code in the blank space that you got in the above step. That&#8217;s it, save the setting and enjoy seamless Facebook ad tracking. You can <strong>add multiple tracking ids,<\/strong> including Google Analytics and Pinterest; however, you need the Pro version for this.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"How_To_Test_Facebook_Pixel_Integration\"><\/span><strong>How To Test Facebook Pixel Integration?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Once you have completed all the steps of how to add a Facebook pixel to WordPress websites, you must check whether your integration working properly or not.<\/p>\n<p>For this, you have to install and add <a href=\"https:\/\/chrome.google.com\/webstore\/detail\/facebook-pixel-helper\/fdgfkebogiimcoedlicjlajpkdmockpc?hl=en\" target=\"_blank\" rel=\"noopener\">Facebook pixel helper<\/a> chrome extension to your browser. After installation, you can check individual pages if there is a pixel installed on a particular webpage.<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/pixel-id-test.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2640\" src=\"https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/pixel-id-test.jpg\" alt=\"how to add a Facebook pixel to WordPress\" width=\"685\" height=\"259\" srcset=\"https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/pixel-id-test.jpg 685w, https:\/\/basicwebguide.com\/wp-content\/uploads\/2022\/07\/pixel-id-test-300x113.jpg 300w\" sizes=\"(max-width: 685px) 100vw, 685px\" \/><\/a><\/p>\n<p>You have to open the webpage of a website on which you integrated Facebook pixel and click on the <strong>extension button<\/strong> adjacent to the address bar. If there is a pixel working, you will see the pixel id along with green checkboxes, as shown in the above screenshot.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Final_Thoughts\"><\/span><strong>Final Thoughts<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Today, in this article, we have learned <strong>how to add a Facebook pixel to WordPress<\/strong> accounts or websites. As we know, Facebook pixel integration with the website is crucial to accurately tracking ad campaigns.<\/p>\n<p>We have discussed <strong>two very easy methods<\/strong> to connect WordPress to Facebook Pixel; the Manual method and the PixelYourSite plugin method. Please follow every step very carefully for easy and hassle-free integration. If there is any issue, let us know through the comments.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Are you thinking of running Facebook ads on your website? Then you must learn how to add a Facebook pixel to WordPress websites. In this article, I will discuss two simple methods to add a Facebook pixel to WordPress. Having a Facebook pixel to run Facebook ad campaigns and optimize them easily is essential. So, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2643,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[362],"tags":[2990,2978,2977,2996,2985,2976,2984,2975,2994,2993,2995,2986,2991,2987,2979,2980,2989,2988,2992,2981,2983,2982],"_links":{"self":[{"href":"https:\/\/basicwebguide.com\/wp-json\/wp\/v2\/posts\/2619"}],"collection":[{"href":"https:\/\/basicwebguide.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/basicwebguide.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/basicwebguide.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/basicwebguide.com\/wp-json\/wp\/v2\/comments?post=2619"}],"version-history":[{"count":6,"href":"https:\/\/basicwebguide.com\/wp-json\/wp\/v2\/posts\/2619\/revisions"}],"predecessor-version":[{"id":2645,"href":"https:\/\/basicwebguide.com\/wp-json\/wp\/v2\/posts\/2619\/revisions\/2645"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/basicwebguide.com\/wp-json\/wp\/v2\/media\/2643"}],"wp:attachment":[{"href":"https:\/\/basicwebguide.com\/wp-json\/wp\/v2\/media?parent=2619"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/basicwebguide.com\/wp-json\/wp\/v2\/categories?post=2619"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/basicwebguide.com\/wp-json\/wp\/v2\/tags?post=2619"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}